How do they do it right? Well here's my opinion -
- Personality. Tweets are fresh, funky and personal. When @sabenltd tweet you its like talking to a friend over the phone. Its warm and inviting and easy to do.
For example - "#HappySaturday and hello sunshine!! It's nice to see you again! Anywhere else in NZ have a bit of sun today? xx" - Conversation. The girls like to chat away, have a laugh and interact with those that tweet them.
For example - "Nooo @robotexplosion not the puddles! They'll get you... when you least expect it, then boom - soggy shoes. Get your feet by a heater asap x" - Diverse. The team tweet about more than just their line of products.
Another example - "This delicious recipe from @HeartBookmarks looks like a treat for a cold winter's night! http://www.heartbookmarks.com/2013/05/lentil-chilli-recipe.html … #ComfortFood"
Are their handbags any good? I have no idea. But I am sure @butternessa would like to find out should I happen to purchase one for her. I have yet to meet or come across a Saben handbag but if I ever do I will be sure to let you know.
This blog is not about advertising anyone's product ('cos I sure as heck don't own ANY handbags) but its about sharing who the neat people on twitter are. And if an account like @sabenltd are doing it well then I say - lets give them some shine. Because at the end of the day everyone on twitter is there for a reason.
Whether you are a company or an individual you would do well to follow Saben's example of how to use twitter well.
(Yes - I know I am not supposed to use this image
but its staying until I get told off :-p)
but its staying until I get told off :-p)
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