Random follow #227 - @Implementnz

Back in the day (like years and years ago) social media was all about creating a brand.  That is having an online personality that you could use to sell yourself and your services to others who may be interested in them.  While it was a good idea and probably worked really well in other countries - I am not sure that idea struck a chord with New Zealand.  Some people did it well, some did not.  Todays tweeter - @Implementnz is one of the people who both figured  it out but also continues to do it even better today.

Shona is based out of the beautiful region of Taranaki.  A district of contrast with the mountain and the
ocean.  Dairy farming and the harvesting of natural gas go side by side.  And the Taranaki region adds much value to the New Zealand economy.  And its within that economy that Shona is able to work as a consultant and coach.

And like the region she comes from Shona is also a person of contrasts.  Her twitter account is that perfect mix of both the personal and interactive mixed in with the inspirational and the encouraging aspects of business.

So here's a wee look at how her timeline goes -

"Conversation, conversation, conversation, business, photo, conversation, conversation....  repeat."

Seriously thats what the @Implementnz timeline looks like.  A mixture of genuine conversation mixed in with some business, add a sprinkle of good humour to taste and thats the recipe right there.  What her tweets really look like is a bit more like this - 

"Going to be a wardrobe challenge tomorrow. Forecast low in NP is 4 degrees and high 14."

"Weekend project- fixing an old table I bought yesterday. Have sanded, stained top to even out colour, applied first coat of varnish #pleased"  <-- the personal

"Plans for a seminar in New Plymouth on Personal confidence in your career and business http://on.fb.me/1aaxksH " <-- and the business.

Shona is a really interactive, highly engaging and also enlightening tweeter.  She is a very active user of social media and is only ever a tweet away of you're looking for a reply. Thats one of the great characteristics of regional people.  They can easily switch between the corporate world into their gumboots without hardly having to think about it.  Its just easy.

And easy is the best way to describe @Implementnz.  You can follow at any time and pick up on the essential aspects of her character - well grounded and down to earth, comfortable talking to pretty much anyone, plenty of encouraging and happy things to say and there's always another project on the go to keep her busy.

If you're like me and prefer a multi-dimensional, feet on the ground, all round pleasant tweeter and you've been looking for one for a while to follow, then go no further than @Implementnz.